Cloudsware Services is a leading website design & development company in Panipat. Brand awareness and marketing is a major aspect of Digital marketing. We  promote new businesses world wide by selecting targeted audience through smart AI. It includes running Brand Awareness campaigns on various social media platforms, google search engines and google partner websites.


What Is Brand Awareness?

Brand awareness is a marketing term that shows the level of consumer recognition of a product or services by its name. Creating brand awareness is a major step in promoting a new product or keeping an older brand alive. It helps in increasing company market share and sales and customer reach ability.

Major Points:

  • Brand awareness refers to the familiarity of customers with a particular product or service.
  • The target of brand awareness campaign seeks to habituate the public with a new or revised product and make it stand different in the competitive market.
  • Social media platforms such as Facebook, Instagram, Twitter, Pinterest etc. has become a major tool in brand awareness marketing.

How Brand Awareness Works?

Products, goods and services that keeps a high level of brand awareness are likely to results in more sales. Consumers with many brand choices are more likely to buy a familiar brand product.

Here are list of some companies that have a high level of brand awareness.

Most people can identify these brand by just checking at their logo or name.

This higher rate of brand awareness for dominant brands in a specific category maintain competitive advantages over its competitors in order to protect its long-term profits and market share from competing firms.

Visit our Social Media Marketing page to know the impact of Social Media Marketing in today world.